Chike Discusses Embracing Culture in His New Album
Written by MAX FM on July 19, 2024
Since releasing his widely praised debut album ‘Boo of the Booless’, Chike has become a leading voice in Nigerian RnB.
Recently, the award-winning singer launched his third album titled ‘The Son of Chike’. In an interview, Chike shared the inspiration behind his new album ‘Song of Chike’.
He explained that ‘Son of Chike’ was his way of celebrating his Igbo heritage through music, aiming to authentically represent his culture.
“I wanted this album to reflect my roots, from how I express myself to the music itself. It’s a way for people to understand who I am and where I come from,” he told host Nandi Madiba.
Chike, known for his selective collaborations, featured artists like Olamide, Ladipoe, and Qing Madi on his latest album. He emphasized that his focus has always been on the music rather than chasing numbers.
“With everything I do, I prioritize the music. It’s not about numbers, even though the temptation is there. Everyone wants numbers, but for me, it always comes back to the music,” Chike emphasized.
The album ‘Son of Chike’ was introduced by the hit single ‘Egwu’, featuring the late Mohbad. Reflecting on Mohbad’s passing, Chike spoke about the importance of seizing the moment and making the most of one’s time.
“When you experience loss, it reminds you of life’s unpredictability. It pushed me to take action on things I’d been putting off, using my savings to help others and pursue my dreams without delay,” he shared.
Chike’s new album ‘Son of Chike’ was released on July 19, 2024, marking a new chapter in his musical journey.
